LG’s upcoming smartphone can be referred to as the LG Velvet, breaking with its custom of alphanumeric names for its units, “in choose of acquainted and expressive names that may lend a hand the patron seize the essence of the tool easiest suited to his or her persona,” the company announced. LG teased the new device and its new design language a couple of days in the past.
The design of the LG Velvet will be different from LG’s different smartphones, together with a “raindrop” digicam design with smaller lenses and an LED flash under the bigger primary digicam, a departure from the present pattern amongst smartphones to have large digicam bumps. LG may be touting a “three-D arc design” with curved glass on the back and front of the tool, in addition to the brand new telephone’s “tactile class.”
The corporate says the title “velvet” is supposed to “evoke photographs of lustrous smoothness and top class softness,” which it says are traits of the brand new tool.
“Our new branding displays present tendencies of addressing the original preferences and feelings of the person with a better emphasis on design,” Chang Ma, LG senior vice chairman of product technique mentioned in a observation. “It’s a extra intuitive manner that we’re assured will resonate with nowadays’s shoppers and lend a hand us to determine a clearer emblem id.”
LG didn’t supply different information about the Velvet, comparable to a unencumber date or value, however Korean information portal Naver reported earlier this month that the corporate’s new telephone would release Might 15th. The brand new design is supposed to recreate the good fortune of its Chocolate pre-smartphone sequence, in keeping with Naver. The LG Velvet will reportedly use Qualcomm’s mid-range Snapdragon 765 with built-in 5G and feature an inexpensive value level.