The best women-founded lingerie brands for people who want to avoid Vi


Lingerie is very non-public—style, have compatibility, and different necessities are all distinctive, so why settle for cookie-cutter separates and negligees from *cough* that not-so-secret chain that shall now not be named? Following the ones fallen angels, the undies business has made room to shine a gentle on brands that champion frame inclusivity, variety, sustainability, and convenience. A high-priority precedence that shouldn’t be a innovative concept.

And who higher to design lingerie for curves and flexibility than the ladies dressed in them? Whether you’re prepping for February 14 or taking a look for your new go-to, those femme-identifying founders use sensible design, eco-friendly materials, and actual girls’s our bodies to improve your undies drawer.

[Photo: courtesy River Left Sleepwear]

River Left Sleepwear
Founded by means of former commercial fashion designer Alessandra Corona, River Left Sleepwear creates sublime, simplistic shifts and slips which might be too lovely to tuck away for the night time. Named for the Seine’s left financial institution, the emblem makes use of silk cloth processed with a Bluesign-Certified Dyehouse (that means chemical-free), leading to tremendous comfortable, ethically made, washer-friendly apparel in flattering, figure-friendly silhouettes. 

[Photo: courtesy Liberté]

Sophisticated and size-inclusive, Liberté’s top rate separates are made to be gorgeous and at ease. Former curve fashion Amber Tolliver created her emblem in 2019, impressed by means of the loss of choices as a 32E-bra-size consumer. Tolliver’s intricate Italian lace and sheer panel bras and panties are indubitably daring however designed with on a regular basis put on in thoughts—with main points similar to inverted seams for extra at ease put on, strategically designed cups to inspire a herbal form, and vast no-dig waistbands.  

[Photo: courtesy MARY YOUNG]

Mary Young 
Wire-, padding- and restriction-free, Mary Young’s eponymous lingerie collection is a party of curves. The Canadian emblem makes use of stretchy, seasonless materials—maximum pieces are comprised of Oeko-Tex qualified bamboo rayon—and moral manufacturing practices to create outrageously attractive however utterly easy bras, panties, and bodysuits. Separates borrow from vintage shapes with a cheeky twist—hip-high bikinis, backless day-to-night bodysuits, and sheer mesh bralettes with corset seaming.

[Photo: courtesy Negative Underwear]

Negative Underwear
Lauren Schwab and Marissa Vosper’s Negative Underwear we could your frame do the speaking, pairing streamlined separates with daringly dainty materials. The emblem leans into the “glance excellent, really feel excellent” mentality, growing at ease, easy-to-wear bras, undies, and sleep attire that’s minimalist and trendy. Their assortment is freed from wires and padding and comprised of stretchy, silky Belgian energy micro-mesh or cotton, incomes them the name of the one WFH bras you’ll want within the close to long run. 

[Photo: courtesy Fleurs du Mal]

Fleur du Mal 
Jennifer Zuccarini’s luxury lingerie brand is the very best flirty useful resource for the boudoir. Zuccarini—who based fellow bed room emblem Kiki de Montparnasse—blends candy with sensual, for ultra-sexy lingerie this is unapologetically female. You’ll to find the suggestively skimpy along extra low-key apparel, similar to silk gowns and unisex boxers. Either means you slice it, all of them say “Je veux croquer l. a. pomme,” if you already know what we imply.

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